Are you looking for Shopify SEO expert to book your ecommerce consultation? Consider Rock Paper Copy – Maggie has over 10 years’ experience working in ecommerce niche, and she launched three online stores of her own.
Maggie, a Shopify SEO expert, has helped a number of other ecommerce entrepreneurs improve their Google ranking and get to Google page one.
Want to invest in yourself? Book your ecommerce consultation with a Shopify SEO expert today!
Icy pines bear & gray and white mini stripe checkered pattern play mats for infants. Consists of two foam inserts, and two toy loops at seams with zipper closure. Gray patterned bottom.
Our mat provides a comfortable and stylish place for you and your baby to play. We designed the mats with both babies and parents in mind, making them padded enough for you to get down on the floor WITH your little loves.
Shop now: http://bit.ly/TokiMatsBear
Today was simply inspiring – a Skype chat with Meg, running SEO agency over in US of A. Why inspiring? Meg was simply doing what I was doing already – working on the clients’ SEO – yet her pricing structure is completely different. She is charging clients $5000 monthly fee, for 5 consecutive months – that’s her only package. And she mentioned she has 55 regular clients… Let me do the quick maths here – 55 x $5000 = $250,000 per month. Inspiring or what? That’s remarkable and definitely made me think of restructuring my price when I charge a single $500 one-time fee for SEO optimization package. Damn, thanks Meg for a seriously inspiring chat!
Mike emailed me this morning asking for a FREE website critique. He found my post in Shopify strategy Facebook group. In his email he also mentioned dilemma he’s facing – common to all businesses starting out.
Should he specialize and have a narrow niche or sell bit of everything – to everybody?
Now, that is a very good question. Also as old as trade itself. You see, as soon as you open a shop you want to sell as much as possible, so selling bit of everything is tempting. Washing powder along hair scrunchies and DIY tools. It is best to cater for everybody, right?
Well, that’s actually wrong.
You see, as soon as you get customers looking for hair scrunchies, you realize that they might be looking for a different shade, texture and grip of the scrunchies to what you have. You might be selling black and white, but what if they want red or blue? Striped or sparkly? You lose more customers than you might realize.
Pick a narrow nichE
Let’s assume you decided to focus on hair scrunchies alone. You order 156 different kinds, from beaded ones, to feathered, slim, trimmed and over the top. Guess what? You will not only increase your chance of selling to the people looking for hair scrunchies, but also to other people shopping for any hair accessories. They will fall in love with your offering and add scrunchies to their collection – even if they have never used one before. Grannies will come to shop for gifts for their granddaughters as they know you have the biggest selection of scrunchies in town. Can you see where it’s going?
Focus, especially when selling online, is the best way to differentiate yourself from the competition – and big brands. You do not want to compete on the price alone. By the end of the day, there will always be someone selling cheaper than you. But specializing in one narrow niche will bring you an online success you’re after.
Do you practice positive affirmations? If not, then start today.
That’s the most powerful weapon we can use to change our lives. My favorite exercise is a mirror talk. Yes, I tell myself each morning – and basically each time I pass the mirror – I’m the best / a millionaire / talented / slim / popular / getting younger – and these things somehow are coming true.
Not all at once and not straight away, but I certainly can notice things happening in my life that take me in a direction towards these goals. I have been practicing positive affirmations for over a year now, my life is changed quite a lot in that time, and I know there’s still a long way to ge before I achieve my goals – but I’m closer today than I was yesterday – and that’s the most important thing.
Believe – You ARE Awesome!